Hiking is the most popular sports activity in Switzerland. According to www.myswitzerland.com the popularity is increasing.
44% of respondents to a study confirmed that hiking is one of their leisure activities. Three million people in Switzerland are hiking regularly when aggregated to the Swiss population.
The average duration of hiking tours is 3 hours.
The average elevation of hiking tours is 500m.
An increased popularity was noticed in particular in the age groups below 30 and between 30 – 40 years.
Many people turn off their mobile phones during hiking to enjoy nature undisrupted.
Most people bring their mobile phones for taking pictures and in case of emergencies.
A third of respondents chose hiking destinations based on photographs seen in social media.
The average hiker spends CHF 860 a year on the activity; Investments on equipment not included.
